![]() The main players of this level are companies such as Ferrari, Mercedes-Benz and Porsche, but the level also includes the not as big companies as Cadillac, Aston Martin and Maserati.Īutomobile, Automotive industry, BMW 1376 Words 4 Pages. We have chosen to focus on the highest level of luxury cars the ultra luxury cars. ![]() The levels divide the actors of the market into different levels depending on their grade of luxury. Globalization drivers Ultra luxury car industry Luxury car industry There are four different kinds of levels in the luxury car industry. ![]()
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